Jacqueline Kennedy once famously wrote that her aim was to be the “art director of the twentieth century.” Little did she know that some of the most enduring images she would help create would come from her husband’s funeral ceremonies after John F. Kennedy was assassinated in 1963. These images were so striking that they are etched in people’s minds as vividly today as they were 50 years ago. Those who have only seen photographs—many who weren’t born yet--feel as though they witnessed the proceedings: Black Jack the riderless horse with boots positioned backwards in the stirrups; six white horses pulling the caisson upon which the President’s flag-draped casket rested; John, Jr., donned in blue coat and shorts on his third birthday, saluting his father’s casket on its way to burial.
Mrs. Kennedy wanted to send a clear message to the world that her husband deserved to be remembered. She wanted people to come together to grieve a lost life. Drawing upon her art background, she recognized that people would be more likely to follow a path of healing and remember the President longer if visual images relating to his death stayed with them.