Invitation to Innovation: Seeing cremation through your customers' eyes

What would change if you could see the cremation process through your customer’s eyes? What if you had an unlimited budget and plenty of staff? What would your cremation offerings look like if you had no limits to what you could do? Find out by attending this facilitated problem-solving event based on the IDEO Human Centered Design Thinking approach.

Steve Jobs said, “The doers are the major thinkers. The people who really create the things that change the industry are both the thinker and the doer in one person.” Join a day centered around both the thought and the deed.

By the end of the day, you will:

  • have usable ideas to take back to your funeral home;
  • form new relationships with innovative funeral directors;
  • discover answers to other challenges you are facing; and
  • spend the day in the latest design concept for the “funeral home of the future.”

Regional Workshop

  • WHEN: Thursday, March 2, 8:30 - 4:30 CST
  • HOST: Andrew Loos, Heartland Cremation & Burial Society and Cremation Consulting
  • FEE: $99 for OGR Members; $149 for non-members; registration includes lunch and snacks but does not include transportation or lodging

Stay and Play in Kansas City

This article was originally published in the Winter 2023 issue of The Independent® magazine. Click here to read the entire issue.
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