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What is OGR?

The International Order of the Golden Rule (OGR) is a professional association of independently owned and operated funeral homes dedicated to ethical service to all. Founded in 1928, it is our mission to make independent funeral homes exceptional. We do this by building and supporting member education, information exchange, professional and business development, and networking through a wide range of programs, services and resources. Our Standards of Ethical Conduct guide our members' business practices and philosophy, allowing them to provide "service measured not by gold, but by the Golden Rule." Headquartered in Indianapolis, our member funeral homes are located throughout the United States and many other countries. 

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Ethical Standards

Golden Rule Funeral Homes are held to the highest service standards. Fewer than 5% of independently owned funeral homes can call themselves Golden Rule Funeral Homes. Those that do, hold this title promise to adhere to a set of 11 ethical standards, including to respect all faiths, creeds and customs; serve any family in time of need; and disclose prices fully and clearly.

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Why join the International Order of the Golden Rule?

Connect. Learn. Grow. 

The International Order of the Golden Rule (OGR) is an organization that represents independently owned funeral homes that are committed to providing ethical and compassionate funeral services. OGR is focused on promoting professionalism, integrity and high ethical standards in the profession. 

If you own a funeral home and value ethical and compassionate service, joining OGR can provide you with many benefits including: 

  1. Professional Development: OGR offers numerous opportunities for continuing education, professional development and networking. As a member, you can attend conferences, workshops and seminars, and gain access to valuable resources that can help you improve your skills and knowledge. 
  2. Reputation: OGR is a respected organization in the funeral service industry, and being a member can help you build and maintain a positive reputation. By adhering to OGR's Code of Ethics and Standards of Professional Conduct, you demonstrate to clients and colleagues that you are committed to providing ethical and compassionate service. 
  3. Support: Joining OGR provides you with a community of like-minded professionals who share your values and goals. This can be a valuable source of support and encouragement as you navigate the challenges of the funeral service industry. 
  4. Access to Resources: As a member of OGR, you can access a wide range of resources, including legal and regulatory updates, marketing materials and industry research. These resources can help you stay up to date on industry trends and best practices and provide you with the tools you need to grow your business. 

Joining the International Order of the Golden Rule can be a great way to enhance your professional development, build your reputation, connect with other funeral professionals and access valuable resources. If you are committed to providing ethical and compassionate funeral services and growing your business, then becoming an OGR member is right for you!

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The 2025 OGR Annual Conference will be held May 5-8, 2025, in Riverside, California, at the historic Mission Inn Hotel & Spa. You won't want to miss this opportunity to connect with fellow funeral leaders and suppliers from around the world to share ideas, ask questions, participate in meaningful discussions and network. More information is coming soon, so stay tuned to the OGR website and social media channels. 

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Find an OGR Funeral Home NEAR YOU

Looking for a funeral home you can trust? There are Golden Rule Funeral Homes across the globe. Use our interactive map to find an OGR funeral home near you. 
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