Filtered by author: Jack Hamilton Clear Filter

Using Social Media to Engage Your Families

This year, the International Order of the Golden Rule (OGR) is focusing its podcast series on “The Changing Consumer,” — exploring consumer needs in deathcare and how they have shifted in recent years. How are consumers finding and choosing their funeral homes? What services are they looking for? Which aspects of the funeral are most important to them? The 2023 season investigates questions such as these to provide insight into modern consumers  

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The International Order of the Golden Rule Partners With Four New Endorsed Suppliers

FOR IMMEDIATE RELEASE
Contact: Danielle Groves, OGR
Phone: (512) 334-5504 ext. 345
Email: [email protected]


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GPLs - Getting pricing information into the hands of the consumer

The International Order of the Golden Rule (OGR) hosts a Virtual Roundtable series for members to connect and share their expertise, ideas and questions around common challenges facing the funeral profession. The June 2023 roundtable discussion centered around service pricing and how to best get that information to consumers. Topics included how to present pricing information, training staff to discuss pricing and what to be aware of regarding Federal Trade Commission (FTC) pricing regulations. Key points of discussion include: 

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Combating Compassion and Change Fatigue

This year, the International Order of the Golden Rule (OGR) is focusing its podcast series on “The Changing Consumer, — exploring consumer needs in deathcare and how they have shifted in recent years. How are consumers finding and choosing their funeral homes? What services are they looking for? Which aspects of the funeral are most important to them? The 2023 season investigates questions such as these to provide insight into modern consumers.  

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Thinking Outside the Box

This year, the International Order of the Golden Rule (OGR) is focusing its podcast series on “The Changing Consumer, exploring consumer needs in deathcare and how they have shifted in recent years. How are consumers finding and choosing their funeral homes? What services are they looking for? Which aspects of the funeral are most important to them? The 2023 season investigates questions such as these to provide insight into modern consumers. 

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Cremation Preferences and Trends

This year, the International Order of the Golden Rule (OGR) is focusing its podcast series on “The Changing Consumer, exploring consumer needs in deathcare and how they have shifted in recent years. How are consumers finding and choosing their funeral homes? What services are they looking for? Which aspects of the funeral are most important to them? The 2023 season investigates questions such as these to provide insight into modern consumers.  

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